Are you pouring time and resources into a product or service, but feel like you’re just throwing darts in the dark when it comes to your audience? It’s called building without a buyer. Many businesses struggle because they haven’t truly pinpointed their “Who.” Without a deep understanding of your target customers, their genuine needs, and …
Tag: market research
How To Conduct Market Research On A Budget
In this comprehensive guide, we’ll explore actionable strategies for conducting market research on a budget. By unlocking market insights, leveraging public data sources, embracing digital tools, and applying research findings, startup founders can pave the way for sustainable growth and success. 1. Unlocking Market Research on a Budget (Shoestring) Market research is the backbone of …


