startups

Exploit investors by tantalising them in under 3 minutes

Startup Founders need to prepare and perfect a one-sentence pitch (the so-called “elevator pitch”), a one-minute pitch, a 3-4 minute “demo-day” or startup pitching pitch, and the conventional 10-15 minutes investor pitch. Knowing which one to deploy in any given situation can take time, however, a Founder must always be pitching, even in family and …

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Adapt or die

First the controversy. “It’s not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change”. All have heard it. Many have used it. Few have believed it. None or very few have baked it into their DNA as a guiding principle. It …

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