Introduction In the fast-paced realm of startups, the race to secure external investment is a marathon, not a sprint. One crucial tool in your entrepreneurial arsenal is the Minimum Viable Product (MVP). As you’ll see below from the Minimum Viable Product Definition, it’s not just a buzzword; it’s a strategic approach that can make or …
TAM SAM SOM Calculation: How It’s Done in 2023
In the fast-paced world of startups, understanding the market landscape is crucial for success. The TAM SAM SOM calculation framework has long been a guiding light for entrepreneurs, helping them navigate the vast ocean of potential customers. In 2023, the calculation of Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable Market (SOM) …
How to Set Up Your Business to Become Antifragile
Background: For a business to become antifragile, one of the most important concepts you could ever learn is the concept of bounded rationality. This indeed unlocks a plethora of mental models you can use for your business growth, let me further highlight one of the concepts that changed my way to understand the business world: antifragility! What does it …
What is the next frontier in customer service automation?
Background: Happy customers are repeat customers. Customer service automation is the key. In the dynamic landscape of business evolution, automation has emerged as the cornerstone of efficiency. It unleashes a multitude of possibilities beyond the familiar realms. This blog delves into the uncharted territories of automation. We seek hidden gems that promise to elevate business …
How to Build a Subscription Business
Introduction In today’s ever-evolving business landscape, the subscription business model has emerged as a powerful force, transforming how entrepreneurs and small businesses generate revenue. The days of one-off transactions have given way to the recurring revenue model, where customers sign up for monthly or periodic subscriptions to access products or services. This shift represents a …
How To Implement a Winning AI and Automation Strategy 2023
I’ve been hanging out in chatrooms, talking to some automation experts, completing AI certificates on #LinkedInlearning, and reading great content that I received about creating a winning AI and Automation strategy. Your AI and Automation Strategy Let’s talk about #Automation… One of my favourite automation experts is Ed Axe. He runs an agency called Axe Automation. This is what …
What is e Farming? Farming Emails! Your New Business Model?
What is e Farming? Nothing to do with growing crops or raising animals! The word farming is used in this case to mean a system that uses a series of steps (actions) that culminate in a crop being harvested (people’s email details) and then exchanged for something of value (people in the email list receive …
How To Build It: Business Model vs Revenue Model. What You Need To Know.
As Startup Founders or people working in the Startup Ecosystem, you probably heard the terms Business Model vs Revenue Model used in conversations. And you probably had the impression that there are one and the same. I can understand that. To ensure I got the “facts straight” on this topic, I naturally referred to authority …
How To Write A VC Pitch Deck That Investors Will Love
What I mean by a VC PITCH DECK is one that is up to the standard that a VC investor would expect to receive. Even if you are not yet raising external capital, or raising a small round for friends, family and angel investors, it pays to do the work now and get your deck …
Make Money with Instagram Academy Pro: A Step-by-Step Guide
Instagram Academy Pro is an online course created by expert social media marketers and influencers who have mastered the art of Instagram. The course is designed to help anyone, from beginners to advanced users, learn how to use Instagram to its fullest potential. Introduction In today’s digital age, social media is the powerhouse for business …