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James Spurway

The Startup Sherpa

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Home>business strategy

Tag: business strategy

Updated on June 18, 2025June 18, 2025/ James Spurway

Discover Your “Why” The Foundation of Every Business Success

Discover Your “Why” The Foundation of Every Business Success

Feeling a bit lost in your business journey? Many entrepreneurs struggle to articulate their core idea, problem, and unique value. But what if we told you that clarifying your vision and value proposition is the single most important step you can take? Your “Why” isn’t just a catchy phrase; it’s the bedrock of your entire …

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Updated on December 2, 2023November 15, 2023/ James Spurway

How to Set Up Your Business to Become Antifragile

How to Set Up Your Business to Become Antifragile

Background: For a business to become antifragile, one of the most important concepts you could ever learn is the concept of bounded rationality. This indeed unlocks a plethora of mental models you can use for your business growth, let me further highlight one of the concepts that changed my way to understand the business world: antifragility! What does it …

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